Stop Telling People to Follow Their Passion

When we try to find our passion, without the roadmap of curiosity, we are looking for a living, moving, breathing and all-powerful thing. But without curiosity breathing life into our passion, it evades us. We cannot see it, because it is not doing what passion does. It is not yet moving things around, shining brightly, creating, singing, shouting, or dancing. It has not yet uttered its first sound or made its first move.

Branding Basics for Entrepreneurs and Online Creators

Whether you are building a business or an audience, the importance of strategic branding is paramount. And it is not something that can wait until later, unless you want to throw away opportunities for success. 

Writing About Writing — The Golden Audience Pool

The thing about your deepest and most profound thoughts and ideas is that they are always more niche. Wanderings of our heart, philosophical or moral convictions, and our most niche work may fuel our purpose and ignite stimulating conversations, yet these pieces cannot pull the views that platitude pieces do.

Those Who Value You Most Will Value Your Work The Least

Have you ever had a brilliant idea and been so excited to tell your people that you fantasize about it until you meet again? Have you finally reached that moment to be met with a list of reasons why your idea won’t work? Have you poured your heart into your writing or your craft and presented it to your most beloved? Were you shocked by some who didn’t even read it or barely commented?

Writer’s Block — A Mythical Creature From a Parallel Universe

Writer’s block is some giant red dragon that any writer must eventually slay — or wither and be forgotten. We must find our way through some magical castle and conjure the infallible writer’s knight — to help us slay this giant red dragon before every word we have ever written or thought is burned up by the breath of this mysterious beast.

Brand Building — The Importance of Consistency in Purpose

Consistency is key to the sustainability of any brand. This applies to visual and audial consistency as well as a less tangible consistency — the consistency of purpose. Of course, it is important to be consistent in imagery, audio, tone and design— but the only reason the consistent look or sound of your brand matters is because of…

Albert Einstein Said You’re A Genius — Finding Your Purpose to Find Your Genius

Your purpose was there all along and so was your genius. It was in every tear you ever cried, every mission you ever accomplished and every goal you ever set. It was there when you flipped burgers at your first job, and it was there when you received your best opportunities.